Nokia pokes fun at Android and iOS with new video bragging about its app store.Written by Manish Singh on March 07, 2014 - 12:32PM @refsrc
If you think poking fun at others is something we get over when we grow up, well, tech companies beg to disagree with you. Be it Apple, Samsung, Nokia, HTC, or any other OEM, these companies don’t miss a chance of making fun of competitors. The latest one being Nokia, which we thought was done for this month after pointing a finger at Samsung’s blurry images, but it has now taken on Android and iOS.
In a new self-appraisal video, Nokia talks about the number of apps that Windows Phone has snagged in the last one year. While it acknowledges iOS and Android’s jam-packed app stores, at the same time it makes fun of the redundancy among their apps. “Do I really need a thousand apps to turn on my flashlight?” asks the video narrator.
Over the last few years, Nokia has managed to bring about 200,000 apps to the Windows Phone Store. While it isn’t close to what Android and iOS have to offer, it sure has a reasonably good amount of alternatives, if not the same apps that most people actually care about.
Now, for the big fail in its advert. Apparently, Nokia didn’t run a fact check before handing over the script to its over confident presenter. According to the video, you can’t tweak a PowerPoint presentation on Android and iOS. Well, actually you can, on iOS you have Apple Keynote that lets you create and edit PowerPoint files; whereas for Android, QuickOffice suffices such needs, though Office Mobile from Microsoft is also available, but requires a 365 subscription. Coming to the second part, Nokia thinks that Android and iOS users can’t control Xbox, when in fact they can. The irony is that Microsoft itself has developed an app for that, called Smartglass. Furthermore, while Nokia does have so many cool apps, Instagram isn't really well-made, Internet Explorer leaves a lot to be desired, and the time it takes for an app to reach the Windows Phone Store is ridiculous.
While Nokia may have bragged a bit here and there, overall the advertisement is a win. Nokia and Windows Phone have grown pretty strong recently, and the video puts that point across quite brilliantly. Just to point out a few things, the video was found on the Nokia Canada channel, which isn't verified. And thanks Tom Warren for spotting this.